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	<title>matty burton</title>
	<link>https://mattyburton.me</link>
	<description>matty burton</description>
	<pubDate>Wed, 16 Jul 2025 22:48:25 +0000</pubDate>
	<generator>https://mattyburton.me</generator>
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		<title>Portfolio</title>
				
		<link>https://mattyburton.me/Portfolio</link>

		<pubDate>Wed, 18 Sep 2019 23:27:07 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/Portfolio</guid>

		<description>
	MATTY BURTON
	Creativity &#38;amp; Innovation
</description>
		
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		<title>Samsung - Worst Children's Library - real data of everything a child has seen online depicted as a children's library </title>
				
		<link>https://mattyburton.me/Samsung-Worst-Children-s-Library-real-data-of-everything-a-child-has</link>

		<pubDate>Wed, 16 Jul 2025 21:16:55 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/Samsung-Worst-Children-s-Library-real-data-of-everything-a-child-has</guid>

		<description>



Working for Samsung, we launched SafeSurfer a set of digital tools that give parents control over what their children are seeing on their phones.
Using advacned AI technology, it is able to ‘see what your children are seeing’ and can block harmful and disturbing content.
To bring the scale of the problem to life, just how much our children are seeing online, we started by researching just what that might be.Our sources included Court, Justice and Police records, The Office of the Censor in NZ, News Outlets &#38;amp; Publications with cited sources, Government and Public Health Records and Whitepapers, NGO’s, Research Institutes and Universities.
Every book in the Worst Children’s Library was created from something that a child had seen online. This is just what has been documented, there is obviously plenty more that has not been talked about.

&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/55bbaabb0c2d4d5b1b7e27bbff6f217ce8c729d8fe722e50bada1eb39a46bfbe/DATA.jpg" data-mid="235898669" border="0"  src="https://freight.cargo.site/w/1000/i/55bbaabb0c2d4d5b1b7e27bbff6f217ce8c729d8fe722e50bada1eb39a46bfbe/DATA.jpg" /&#62;&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/1e351daa86c1b844ced87912e25d9939cd8a3ae818d046c1d205324ff7fa9c92/SUPPORT-1.jpg" data-mid="235898670" border="0"  src="https://freight.cargo.site/w/1000/i/1e351daa86c1b844ced87912e25d9939cd8a3ae818d046c1d205324ff7fa9c92/SUPPORT-1.jpg" /&#62;

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&#38;nbsp;&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/9898730624670aa28a89d1c30061fab13f8f6d028ec34a51144d2bbe0eef552f/Book_4.jpg" data-mid="235898666" border="0"  src="https://freight.cargo.site/w/1000/i/9898730624670aa28a89d1c30061fab13f8f6d028ec34a51144d2bbe0eef552f/Book_4.jpg" /&#62;&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/e5834ae5f9d349c515dccfa6c22689a3cdc627019560741ba8e321eec03bf825/SUPPORT-3.jpg" data-mid="235898672" border="0"  src="https://freight.cargo.site/w/1000/i/e5834ae5f9d349c515dccfa6c22689a3cdc627019560741ba8e321eec03bf825/SUPPORT-3.jpg" /&#62;</description>
		
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		<title>Correct The Internet - a campaign backed by the United Nations that has helped remove bias from our search engines</title>
				
		<link>https://mattyburton.me/Correct-The-Internet-a-campaign-backed-by-the-United-Nations-that-has</link>

		<pubDate>Sun, 18 Jun 2023 19:44:49 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/Correct-The-Internet-a-campaign-backed-by-the-United-Nations-that-has</guid>

		<description>



Supported by The United Nations, Correct The Internet was created to remove bias form the world’s search engines.
We launched with a film that helped us create awareness.&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/661a56aca5193cb6e9861d1167b1ce18eaa9dbb823a5868aaed3838e86fd0fb5/CTI_Viral-Film.jpg" data-mid="182482431" border="0"  src="https://freight.cargo.site/w/1000/i/661a56aca5193cb6e9861d1167b1ce18eaa9dbb823a5868aaed3838e86fd0fb5/CTI_Viral-Film.jpg" /&#62;

A simple tool was built to help people report searches that were returning false or innacurate results and millions of people used this to report directly to the search engines through their native feedback function.

&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/36577bd0e5a89780bc9ff45e48361d86424124893233efec86a6f262678ab5d9/CTI_How-The-Tool-Works.jpg" data-mid="182482429" border="0"  src="https://freight.cargo.site/w/1000/i/36577bd0e5a89780bc9ff45e48361d86424124893233efec86a6f262678ab5d9/CTI_How-The-Tool-Works.jpg" /&#62;
We created a social wave of content that was spread by high profile athletes, all pushing for change.

&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/a2723bf040cc4f8baeefb95f4a138d5c7d11cf7080e96be82b6a31e3765dd24d/CTI_Daily-Stats-Revealed.jpg" data-mid="182482425" border="0"  src="https://freight.cargo.site/w/1000/i/a2723bf040cc4f8baeefb95f4a138d5c7d11cf7080e96be82b6a31e3765dd24d/CTI_Daily-Stats-Revealed.jpg" /&#62;
And then we started to see the results change across platforms.

&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/d7e34d142b377abda9989462f064616c83cd05a56136d66201cae239a841065a/CTI_2023-Corrected-Searches.jpg" data-mid="182482420" border="0"  src="https://freight.cargo.site/w/1000/i/d7e34d142b377abda9989462f064616c83cd05a56136d66201cae239a841065a/CTI_2023-Corrected-Searches.jpg" /&#62;
Soon after the search engines started to change their core product, releasing new features to help make sportswomen more visible.

 &#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/334254cc810165223de7f0832137a29ee647150b9763554cbf277fd16261331a/CTI_Search-Engine-Changes.jpg" data-mid="182482430" border="0"  src="https://freight.cargo.site/w/1000/i/334254cc810165223de7f0832137a29ee647150b9763554cbf277fd16261331a/CTI_Search-Engine-Changes.jpg" /&#62;</description>
		
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		<title>Volkswagen Greenprint - an open source project helping Kombi lovers to electrify their vehicles </title>
				
		<link>https://mattyburton.me/Volkswagen-Greenprint-an-open-source-project-helping-Kombi-lovers-to</link>

		<pubDate>Fri, 16 Feb 2024 07:19:35 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/Volkswagen-Greenprint-an-open-source-project-helping-Kombi-lovers-to</guid>

		<description>







Everything you need to electrify your Kombi. You can buy all of the parts from the Volkswagen website or you can source them yourself. It costs about 10k in total and there are about 20 easy to follow steps.&#38;nbsp;


&#60;img width="12276" height="6900" width_o="12276" height_o="6900" data-src="https://freight.cargo.site/t/original/i/f887f33d2e4a63e2856f7715da39212b610855d1333d543c64b78615819df062/Greenprint_Lemon_01.png" data-mid="204766224" border="0"  src="https://freight.cargo.site/w/1000/i/f887f33d2e4a63e2856f7715da39212b610855d1333d543c64b78615819df062/Greenprint_Lemon_01.png" /&#62;&#60;img width="12289" height="6900" width_o="12289" height_o="6900" data-src="https://freight.cargo.site/t/original/i/e08308b7d2501c2f50489e203f9da263d9eb071cd955d0403f763f06238e229f/Greenprint_Lemon_10.png" data-mid="204766230" border="0"  src="https://freight.cargo.site/w/1000/i/e08308b7d2501c2f50489e203f9da263d9eb071cd955d0403f763f06238e229f/Greenprint_Lemon_10.png" /&#62;We built a step by step tutorial online, which includes voice control so you can read back the steps as your working on the car.
&#60;img width="1044" height="1348" width_o="1044" height_o="1348" data-src="https://freight.cargo.site/t/original/i/1e582622020b57cffc6845d069c2822f84f5ae47f9beb7a42b4748c8d7b9f190/Screenshot-2024-02-16-at-8.32.43-PM.png" data-mid="204766329" border="0"  src="https://freight.cargo.site/w/1000/i/1e582622020b57cffc6845d069c2822f84f5ae47f9beb7a42b4748c8d7b9f190/Screenshot-2024-02-16-at-8.32.43-PM.png" /&#62;
&#60;img width="2110" height="1300" width_o="2110" height_o="1300" data-src="https://freight.cargo.site/t/original/i/4cf2f9c69b9a47116405fca6fa3eebd4f027172f5debb767dccd3ef0ae18d325/Screenshot-2024-02-16-at-8.32.53-PM.png" data-mid="204766330" border="0"  src="https://freight.cargo.site/w/1000/i/4cf2f9c69b9a47116405fca6fa3eebd4f027172f5debb767dccd3ef0ae18d325/Screenshot-2024-02-16-at-8.32.53-PM.png" /&#62;&#60;img width="12279" height="6900" width_o="12279" height_o="6900" data-src="https://freight.cargo.site/t/original/i/19faed1f0bf34e4a8c74615d2d7b3a0814f915c4226509bd9e9f00c8fc8e7480/Greenprint_Lemon_11.png" data-mid="204766231" border="0"  src="https://freight.cargo.site/w/1000/i/19faed1f0bf34e4a8c74615d2d7b3a0814f915c4226509bd9e9f00c8fc8e7480/Greenprint_Lemon_11.png" /&#62;So far we know of more than 10 Kombis that have electrified themselves from our creation with many more planned to happen.

&#60;img width="12267" height="6900" width_o="12267" height_o="6900" data-src="https://freight.cargo.site/t/original/i/93a00d0aebf0c39497d41303b9058b41fee90e0fd343484762f45cb6ba3401e3/Greenprint_Lemon_09.png" data-mid="204766229" border="0"  src="https://freight.cargo.site/w/1000/i/93a00d0aebf0c39497d41303b9058b41fee90e0fd343484762f45cb6ba3401e3/Greenprint_Lemon_09.png" /&#62;&#60;img width="2020" height="1342" width_o="2020" height_o="1342" data-src="https://freight.cargo.site/t/original/i/f59ba326a139cfa390590cc3d37167959dba324bee7ac31a93a2925dcc116bcf/Screenshot-2024-02-16-at-8.32.03-PM.png" data-mid="204766326" border="0"  src="https://freight.cargo.site/w/1000/i/f59ba326a139cfa390590cc3d37167959dba324bee7ac31a93a2925dcc116bcf/Screenshot-2024-02-16-at-8.32.03-PM.png" /&#62;&#60;img width="12267" height="6900" width_o="12267" height_o="6900" data-src="https://freight.cargo.site/t/original/i/3c14d820636e0c318936cc952e6d88ab10c898a2f1460755b3034e1f5bb28d24/Greenprint_Lemon_12.png" data-mid="204766232" border="0"  src="https://freight.cargo.site/w/1000/i/3c14d820636e0c318936cc952e6d88ab10c898a2f1460755b3034e1f5bb28d24/Greenprint_Lemon_12.png" /&#62;
&#60;img width="9201" height="6900" width_o="9201" height_o="6900" data-src="https://freight.cargo.site/t/original/i/c67dda82f53b1670ca87e3657d97e97144ea70fa8c768bd199ab70cee6f43dbc/Greenprint_Lemon_20.png" data-mid="204766238" border="0"  src="https://freight.cargo.site/w/1000/i/c67dda82f53b1670ca87e3657d97e97144ea70fa8c768bd199ab70cee6f43dbc/Greenprint_Lemon_20.png" /&#62;</description>
		
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		<title>Vogel's - Certified Toasters - a collaboration with NZ's biggest retailer and leaning into a part of the brand that is not always seen as positive </title>
				
		<link>https://mattyburton.me/Vogel-s-Certified-Toasters-a-collaboration-with-NZ-s-biggest-retailer</link>

		<pubDate>Wed, 16 Jul 2025 22:32:38 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/Vogel-s-Certified-Toasters-a-collaboration-with-NZ-s-biggest-retailer</guid>

		<description>



Vogel’s is New Zealand’s favourite bread with a frustrating habit of burning when you toast it. It’s because you have to toast it more than once for it to cook and when it does, it can turn to burnt quite quickly.
So we did the only rational thing anyone would do and test every single toaster in NZ to find the perfect toast settings.Then we partnered with the largest big box retailer and rolled out our findings, increasing both our bread sales and their toaster sales at the same time.


&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/a301b4c543d00ba8294bdf4563dd5ddcd1491468929159e423250a8464348814/Vogel-s-D-AD-Hero-Image---updated.jpg" data-mid="235898901" border="0"  src="https://freight.cargo.site/w/1000/i/a301b4c543d00ba8294bdf4563dd5ddcd1491468929159e423250a8464348814/Vogel-s-D-AD-Hero-Image---updated.jpg" /&#62;</description>
		
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		<title>NetSafe &#38; Google - ScamProof - using the brands we build to identify and stop scammers imitating them</title>
				
		<link>https://mattyburton.me/NetSafe-Google-ScamProof-using-the-brands-we-build-to-identify-and</link>

		<pubDate>Wed, 16 Jul 2025 22:48:25 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/NetSafe-Google-ScamProof-using-the-brands-we-build-to-identify-and</guid>

		<description>



ScamProof&#38;nbsp; is an early stage innnovation product that we have built with a funding grant from Google.&#38;nbsp;It uses a very lightweight VPN to detect pages as they open, looking at it in code view and identifying what the websites are appearing to look like.&#38;nbsp;
Once a brand style is detected, this is quickly matched with the correct URL - if everything is all good, the page opens. If not, it is blocked.
Sounds simple because it is and it works to stop the scam websites beforte they can cause any trouble - which is the total opposite of almost all other scam software, which work as URL checkers, meaning someone has to have reported the site, the URL gets added to a black list and the scammers just move on and make another website.
At the moment we are getting a 100% sucess rate in our beta testing ans ScamProof is due to launch in Q4 this year.
&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/615840219f12d0c088b1c168cd0b29fdede6532b1f0a9da9dd92295f5eb5265c/ScamProof_Supporting_3.jpg" data-mid="235899312" border="0"  src="https://freight.cargo.site/w/1000/i/615840219f12d0c088b1c168cd0b29fdede6532b1f0a9da9dd92295f5eb5265c/ScamProof_Supporting_3.jpg" /&#62;


&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/ad3e16119d8b6742a7454f9f7bc23a916ab747875fa83310126ad245601dc4b7/ScamProof_Supporting_1.jpg" data-mid="235899310" border="0"  src="https://freight.cargo.site/w/1000/i/ad3e16119d8b6742a7454f9f7bc23a916ab747875fa83310126ad245601dc4b7/ScamProof_Supporting_1.jpg" /&#62;&#60;img width="7016" height="4961" width_o="7016" height_o="4961" data-src="https://freight.cargo.site/t/original/i/b7e14908b57560bdb5588238ab012be693395293e3ca684f1d75c8c044929465/ScamProof_Supporting_2.jpg" data-mid="235899311" border="0"  src="https://freight.cargo.site/w/1000/i/b7e14908b57560bdb5588238ab012be693395293e3ca684f1d75c8c044929465/ScamProof_Supporting_2.jpg" /&#62;</description>
		
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		<title>Google Partner Innovation - Running an innovation team at Google focussed on our most valuable and strategic partners across APAC</title>
				
		<link>https://mattyburton.me/Google-Partner-Innovation-Running-an-innovation-team-at-Google</link>

		<pubDate>Tue, 08 Oct 2019 03:55:08 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/Google-Partner-Innovation-Running-an-innovation-team-at-Google</guid>

		<description>

At Google, I ran the Partner Innovation unit across APAC. We partnered with Google’s most valuable or strategic partners and helped them to innovate using Google technology in creative ways.
We asked three simple questions.
What is the future of technology?
How are users using it?And what does this mean for our partners?
To deliver to this we worked broadly acorss Google with different engineering teams, adopting their different working styles and upskilling on the job as we delivered things that had never been done before. We had a saying on our team that drove everything we achieved:
Create like an artist. Solve like an engineer. Act like an entrepreneur.
We were based based in Mumbai, Tokyo, Shanghai, Singapore and Sydney and worked collaboratively across regions and markets.



</description>
		
	</item>
		
		
	<item>
		<title>UNESCO &#38; Google - Cog Labs an open-source AI and robotics education program designed for accessibility</title>
				
		<link>https://mattyburton.me/UNESCO-Google-Cog-Labs-an-open-source-AI-and-robotics-education</link>

		<pubDate>Mon, 26 Apr 2021 23:55:33 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/UNESCO-Google-Cog-Labs-an-open-source-AI-and-robotics-education</guid>

		<description>
Cog Labs was built in collaboration with UNESCO and is an AI and Robotics education platform.
&#60;img width="910" height="906" width_o="910" height_o="906" data-src="https://freight.cargo.site/t/original/i/6a077bc463d89fff4fe31718a57ff5d3eca473c8488f111f1579ade8e9240465/Screen-Shot-2020-10-28-at-10.27.56-AM.png" data-mid="106558852" border="0"  src="https://freight.cargo.site/w/910/i/6a077bc463d89fff4fe31718a57ff5d3eca473c8488f111f1579ade8e9240465/Screen-Shot-2020-10-28-at-10.27.56-AM.png" /&#62;

It uses second hand mobile phones as the ‘brain’ of the robot and the parts to build the robot are cheap and accessible - or can be easily 3D printed.&#38;nbsp;
&#60;img width="1544" height="870" width_o="1544" height_o="870" data-src="https://freight.cargo.site/t/original/i/34530339b97b8ca28c3152039533f0cb767702d563701b6014a4dc9f87aaee61/Screen-Shot-2021-04-27-at-2.01.06-pm.png" data-mid="106558968" border="0"  src="https://freight.cargo.site/w/1000/i/34530339b97b8ca28c3152039533f0cb767702d563701b6014a4dc9f87aaee61/Screen-Shot-2021-04-27-at-2.01.06-pm.png" /&#62;

Students can learn the basics of algorythmic thinking and train their own AI models without the need to code.
&#60;img width="1540" height="862" width_o="1540" height_o="862" data-src="https://freight.cargo.site/t/original/i/4e3575b3a17539f827c8fdd72aa0c2c91077d3ccef80a26b20b6587eb2cbb364/Screen-Shot-2021-04-27-at-2.02.29-pm.png" data-mid="106558985" border="0"  src="https://freight.cargo.site/w/1000/i/4e3575b3a17539f827c8fdd72aa0c2c91077d3ccef80a26b20b6587eb2cbb364/Screen-Shot-2021-04-27-at-2.02.29-pm.png" /&#62;

The platform is open sourced and was recently launched world wide at the UNESCO Education Summit.We have Cog Labs 2.0 currently in production which will allow students to train their robots all on the mobile device.

&#60;img width="1510" height="846" width_o="1510" height_o="846" data-src="https://freight.cargo.site/t/original/i/4a396596f334ed625946189f3f0f6cf6eb626aaa2f813c35fefc62b10f790b10/Screen-Shot-2021-04-27-at-2.01.29-pm.png" data-mid="106558954" border="0"  src="https://freight.cargo.site/w/1000/i/4a396596f334ed625946189f3f0f6cf6eb626aaa2f813c35fefc62b10f790b10/Screen-Shot-2021-04-27-at-2.01.29-pm.png" /&#62;



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	<item>
		<title>Woolaroo - an open-source platform to help preserve indigenous language from extinction</title>
				
		<link>https://mattyburton.me/Woolaroo-an-open-source-platform-to-help-preserve-indigenous-language</link>

		<pubDate>Fri, 07 May 2021 00:20:20 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/Woolaroo-an-open-source-platform-to-help-preserve-indigenous-language</guid>

		<description>

“Our dictionary doesn’t have a word for shoe” my Uncle Allan Lena said, so when kids ask him what to call it in Yugambeh, he’ll say “jinung gulli” - a foot thing.

&#60;img width="1280" height="720" width_o="1280" height_o="720" data-src="https://freight.cargo.site/t/original/i/d979081906217326b395a5f3fecd8b45c55dbec4378569c51cd82656acdcee0e/Gif_Woolaroo_on_Google_Arts__Culture-6.gif" data-mid="107694028" border="0"  src="https://freight.cargo.site/w/1000/i/d979081906217326b395a5f3fecd8b45c55dbec4378569c51cd82656acdcee0e/Gif_Woolaroo_on_Google_Arts__Culture-6.gif" /&#62;
Uncle Allan Lena is a frontline worker in the battle to reteach the Yugambeh Aboriginal language to the children of southeast Queensland, Australia, where it hasn’t been spoken fluently for decades and thus is – like many other languages around the world – in danger of disappearing.&#38;nbsp; The UN says a language dies on the planet every 14 days.
&#60;img width="750" height="375" width_o="750" height_o="375" data-src="https://freight.cargo.site/t/original/i/6310de377c80fbddb77cac291eabda040a9d1ea96105afe40b99b469125c78a9/woolaroo-google-tool.png" data-mid="107694116" border="0"  src="https://freight.cargo.site/w/750/i/6310de377c80fbddb77cac291eabda040a9d1ea96105afe40b99b469125c78a9/woolaroo-google-tool.png" /&#62;

For the younger generation, even general language can be a challenge to understand, but it can be especially difficult to try to describe modern items using Indigenous languages like Yugambeh. For example in the Australian outdoors, it’s easy to teach children the words for trees and animals, but around the house it becomes harder. Traditional language didn't have a word for a fridge - so we say waring bin - a cold place. The same with a telephone - we call it a gulgun biral - voice thrower.

&#60;img width="1280" height="731" width_o="1280" height_o="731" data-src="https://freight.cargo.site/t/original/i/18b5db4be3f742bc0933b86b93eb0e1455a4f1fe340c81133089add3721b7964/google-woolaroo-tereo-maori-060521-1120x640.jpg" data-mid="107694109" border="0"  src="https://freight.cargo.site/w/1000/i/18b5db4be3f742bc0933b86b93eb0e1455a4f1fe340c81133089add3721b7964/google-woolaroo-tereo-maori-060521-1120x640.jpg" /&#62;
However, today’s technology can help provide an educational and interactive way to promote language learning and preservation.&#38;nbsp; I’m particularly proud for Yugambeh to be the first Australian Aboriginal language to be featured on Woolaroo, a new Google Arts &#38;amp; Culture experiment using the Google Cloud Vision API. 
</description>
		
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	<item>
		<title>SKT Changdeok AR - the world's first 5G AR experience </title>
				
		<link>https://mattyburton.me/SKT-Changdeok-AR-the-world-s-first-5G-AR-experience</link>

		<pubDate>Mon, 22 Mar 2021 01:53:05 +0000</pubDate>

		<dc:creator>matty burton</dc:creator>

		<guid isPermaLink="true">https://mattyburton.me/SKT-Changdeok-AR-the-world-s-first-5G-AR-experience</guid>

		<description>

For SKT in Korea we launched a world first 5G experience that brought to life an ancient UNESCO World Heritage Site, Changdeok Palace. It used the first commercial use case of AR Navigation, Volumetric Streamed Video in context as well as AR Portals to allow users to see inside parts of the palace that were not open to the public.
&#60;img width="1600" height="900" width_o="1600" height_o="900" data-src="https://freight.cargo.site/t/original/i/f87640066b0cae3455e2d0a2128e38a199e81a26b03336770f16fa144b703c81/Changdeok_At_Home.jpg" data-mid="102797213" border="0"  src="https://freight.cargo.site/w/1000/i/f87640066b0cae3455e2d0a2128e38a199e81a26b03336770f16fa144b703c81/Changdeok_At_Home.jpg" /&#62;This experience brought to life the rich history of the palace with histroical accuracy, helping visitors see back in time to how people lived in the palace through different times.
&#60;img width="790" height="444" width_o="790" height_o="444" data-src="https://freight.cargo.site/t/original/i/1fab50f6379a3a3a24eb1655cb21eb88b50415a72f860f98032bcee170ebb74f/Changdeok_Web_9.gif" data-mid="102797257" border="0"  src="https://freight.cargo.site/w/790/i/1fab50f6379a3a3a24eb1655cb21eb88b50415a72f860f98032bcee170ebb74f/Changdeok_Web_9.gif" /&#62;The AR Navigation was a unique solution to a user problem for those with restricted movement as we could lead users around the palace or the first time in an easy way, as permanent signage is not an option due to the UNESCO protections.
&#60;img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/937168f82b8f0f2fc92dd5dc8d3db4bfb4b4cd0adc59fba4033f52f1becaf41a/Changdeok_Web_Heachi.gif" data-mid="102797275" border="0"  src="https://freight.cargo.site/w/600/i/937168f82b8f0f2fc92dd5dc8d3db4bfb4b4cd0adc59fba4033f52f1becaf41a/Changdeok_Web_Heachi.gif" /&#62;&#60;img width="550" height="309" width_o="550" height_o="309" data-src="https://freight.cargo.site/t/original/i/58b471d988cb30f4082b2396955ebb35b5dd1a5b9b61e360a9a8adbaf4e06bad/Changdeok_Web_Royals_5.gif" data-mid="102797289" border="0"  src="https://freight.cargo.site/w/550/i/58b471d988cb30f4082b2396955ebb35b5dd1a5b9b61e360a9a8adbaf4e06bad/Changdeok_Web_Royals_5.gif" /&#62;&#60;img width="1600" height="900" width_o="1600" height_o="900" data-src="https://freight.cargo.site/t/original/i/40238cedd1287850af89ef809345372473f99d9714a1e4e70f2dbbbfb824ef9a/Changdeok_Web_3.jpg" data-mid="102797250" border="0"  src="https://freight.cargo.site/w/1000/i/40238cedd1287850af89ef809345372473f99d9714a1e4e70f2dbbbfb824ef9a/Changdeok_Web_3.jpg" /&#62;



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