Creativity & Innovation
Hello
I’m Matty. I like creativity, innovation and design. I’m the co-founder of Refill Magazine & Refill Space, Board Member for a couple of interesting things and currently the Chief Creative Officer of the DDB Group for New Zealand which has very recently expanded to include Australia as well.
Over the past 5 years DDB NZ has won NZ Agency Of The Year at Spikes Asia 5 times, AXIS (our local show) 4 times, D&AD 3 times and Cannes and APAC Effies twice. We are currently the Cannes Pacific Network Of The Year.
We also have some of the happiest people, with 97% proud to work here, 88% say we have an inclusive environment and we have a 0% gender pay gap across all levels and disciplines.
For the last 25+ years I have worked in the creative fields, more recently broadening this to early stage technology and combining different ideation and design practises to help brands gain impact through creativity and innovation.
Previously, I co-founded Special Group in Australia, ran an innovation team for Google across APAC, joined a ten person start up in New York called Droga5, later opening the second office of Droga5 in Australia, I ran the TBWA Group in Australia and also cut my teeth at The Glue Society, writing, art directing and directing.
I’ve created award winning ads. I’ve directed award winning ads. I’ve developed world changing products. And I’ve designed things, like brands, shoes, toys, drum kits, restaurants and supermarkets.
Create like an artist. Solve like an engineer. Act like an entrepreneur. This is what I try to live up to everyday.
Everything mentioned above, is of course, due to the help and collaboration of many, many people.
If you want to get in contact hit me up here - burton.matty@gmail.com
Recognition
My work has been awarded in some of these places:
20+ D&AD pencils, including a Black Pencil.
80+ Cannes Lions, including a Grand Prix and Titanium.
10+ Webbys, including the Award for Digital Innovation.
80+ Spikes, including 10 Grand Prix.
80+ Effies, including 20+ Gold, One Grand Effie and The Gold Pinnacle Effie.
EMMY Award for transmedia storytelling.
Exhibited at SXSW, Berlin Tech Open Air, I/O Developer Keynote, Mobile World Congress, World Ai Summit Shanghai.
5 Campaign Brief Agency Of The Year Titles
30+ Agency Of The Year Titles, 3 x Australian Ad Of The Year, 2 x Australian Digital Campaign Of The Year, Australian PR Campaign Of The Year, NZ Cultural Campaign of The Year.
Best of Show at AWARD, ADMA, APMA, AMIA, AXIS, Yahoo! Internet Awards, ANDY’s, Caples, the Royal Easter Show Sydney as well as Monument Architecture Magazine People’s Choice Award.
Contagious Magazine’s Most Contagious Idea of the Year.
I’m Matty. I like creativity, innovation and design. I’m the co-founder of Refill Magazine & Refill Space, Board Member for a couple of interesting things and currently the Chief Creative Officer of the DDB Group for New Zealand which has very recently expanded to include Australia as well.
Over the past 5 years DDB NZ has won NZ Agency Of The Year at Spikes Asia 5 times, AXIS (our local show) 4 times, D&AD 3 times and Cannes and APAC Effies twice. We are currently the Cannes Pacific Network Of The Year.
We also have some of the happiest people, with 97% proud to work here, 88% say we have an inclusive environment and we have a 0% gender pay gap across all levels and disciplines.
For the last 25+ years I have worked in the creative fields, more recently broadening this to early stage technology and combining different ideation and design practises to help brands gain impact through creativity and innovation.
Previously, I co-founded Special Group in Australia, ran an innovation team for Google across APAC, joined a ten person start up in New York called Droga5, later opening the second office of Droga5 in Australia, I ran the TBWA Group in Australia and also cut my teeth at The Glue Society, writing, art directing and directing.
I’ve created award winning ads. I’ve directed award winning ads. I’ve developed world changing products. And I’ve designed things, like brands, shoes, toys, drum kits, restaurants and supermarkets.
Create like an artist. Solve like an engineer. Act like an entrepreneur. This is what I try to live up to everyday.
Everything mentioned above, is of course, due to the help and collaboration of many, many people.
If you want to get in contact hit me up here - burton.matty@gmail.com
Recognition
My work has been awarded in some of these places:
20+ D&AD pencils, including a Black Pencil.
80+ Cannes Lions, including a Grand Prix and Titanium.
10+ Webbys, including the Award for Digital Innovation.
80+ Spikes, including 10 Grand Prix.
80+ Effies, including 20+ Gold, One Grand Effie and The Gold Pinnacle Effie.
EMMY Award for transmedia storytelling.
Exhibited at SXSW, Berlin Tech Open Air, I/O Developer Keynote, Mobile World Congress, World Ai Summit Shanghai.
5 Campaign Brief Agency Of The Year Titles
30+ Agency Of The Year Titles, 3 x Australian Ad Of The Year, 2 x Australian Digital Campaign Of The Year, Australian PR Campaign Of The Year, NZ Cultural Campaign of The Year.
Best of Show at AWARD, ADMA, APMA, AMIA, AXIS, Yahoo! Internet Awards, ANDY’s, Caples, the Royal Easter Show Sydney as well as Monument Architecture Magazine People’s Choice Award.
Contagious Magazine’s Most Contagious Idea of the Year.